When purchasing UPC codes it’s important to go with a company who has a vast amount of knowledge and experience. According to data collected from 2012 – 2021 we are one of the Top 3 largest and most popular UPC seller companies worldwide. We have been verified by George Laurer(Inventor of the UPC Barcode) and we are active members with the Authenticated UPC Registration Directory. We have sold hundreds of millions of UPC barcodes to clients in over 175+ countries worldwide.
Our UPC codes work great for Amazon! In fact, they work so well we actually GUARANTEE they will work for Amazon. Our UPC codes are specifically optimized to work on Amazon. We have over 15,000+ hours of customer service time logged with just assisting Amazon sellers alone with getting their UPC codes to work on Amazon. Whether you are a brand new Amazon seller or if you have been one for over 10+ years you can learn something from our complete guide to Amazon UPC codes article.
This page is always updated to consistently reflect any changes that take place with Amazon UPC codes. We cover everything from the history of using UPC codes at Amazon, to breaking down Amazon’s UPC policies, Amazon’s non-existent seller support, All UPC code error messages and how to resolve each one, things not to do as an Amazon seller, interesting and unique things to note about UPC codes and Amazon, frequently asked questions about Amazon UPC codes and even a comment form where we answer any questions you may have publicly.
There is a gold mine of information on this page and it is the single most important article regarding Amazon UPC codes on the entire internet. The amount of content is huge and we recommend that EVERY Amazon seller sit down and spend the time reading the article from beginning to end. We guarantee you will learn something and you may even be entertained along the way.
Our UPC codes are specifically engineered to work perfectly for all online retailers. If an online retailer that you are working with requires for you to have UPC codes, then our UPC codes will work great for you. Our customers primarily use their UPC codes for selling their products on Amazon, eBay, Jet.com, Walmart online marketplace, Google Shopping, Sears online marketplace, Buy.com / Rakuten.com and Newegg. However, if you working with a different online retailer, then our UPC codes will still work great for you.
If you are currently using a multi-channel feed service provider you will be asked to provide a UPC code for each product that you sell. No matter which feed service provider that you choose to go with our UPC codes will be 100% compatible and will work for every online retailer that they work with so that you never run into problems down the road.
Are you an advertiser who uses Google Shopping? Prior to 2015, Google Shopping did not require for you to enter a GTIN number for each product that you are advertising. In 2015 Google announced that they would be requiring UPC codes or GTIN’s for products under 50 different brand names. Then in 2016 they announced that they would be requiring GTIN’s for all products if you are targeting users in one of 12 different countries.
GTIN stands for Global Trade Item Number or Global Trade Identification Number. There are several different GTIN numbers that you may encounter such as GTIN-12, GTIN-13 or GTIN-14. A GTIN-12 number is also commonly referred to as a UPC-A code since it is 12 digits in length. A GTIN-13 number is also known as an EAN-13 number which is a European Article Number with 13 digits in total length. A GTIN-14 is also known as an ITF-14 which is a 14 digit code that is used on multi-packs or product cases containing multiple items.
Google Shopping requires that if you are targeting customers in any of the following countries that you will be required to provide GTIN’s for your products: US, UK, Australia, Brazil, Czech Republic, France, Germany, Italy, Japan, Netherlands, Spain and Switzerland. Even if you are targeting different countries outside of Google’s requirements, we recommend using a GTIN anyways as it is a good practice to keep everything uniform for organization within your business. If you are being asked to provide a GTIN-12, GTIN-13 or GTIN-14 then we have you covered.
Upon ordering your UPC code package, your order will contain 12-digit UPC-A codes which are GTIN-12 codes. Inside your order email we also provide instructions on how to convert your UPC-A codes to EAN-13 codes or GTIN-13 numbers. If you are being asked to provide a GTIN-14 number because you are selling a multi quantity pack, then you can purchase GTIN-14 codes here: GTIN-14 Numbers – Google announced in early 2016 that this GTIN requirement will become enforced by May 16, 2016.
We have thousands of customers actively using their UPC codes with 100% success through Google Shopping.
Most buyers believe that all UPC codes are equal since they must originate from the same source. This seems to be a common assumption amongst UPC code buyers, but this is far from the truth. The quality of your UPC codes will be determined by the seller who you choose to do business with. We currently deploy over 10+ custom systems which are interconnected into the retail and online retailer systems where you will be using your UPC codes to ensure that all of your UPC codes are not only accepted, but have never been used previously before. To understand further, we will explain in more detail below.
Our UPC codes originate from UCC prefixes (Now known as GS1). Since all of our UPC codes originate from prefixes that were initially registered prior to Aug. 28th 2002, our absolutely youngest UPC codes that we can legally sell would be a minimum of 14 years old. Let’s face it, after 14+ years of being active, a UPC code can be subjected to unlawful hijacking, typos when registering UPC codes, typos from retail store clerks, seller confusion when using UPC codes and general UPC seller malpractice such as UPC recycling or repurposing.
While most UPC sellers barely understand how UPC codes are used in the first place, there are other sellers who rely on manual work to provide UPC codes.
The UPC sellers who manually distribute UPC codes will run into additional issues as there is also the factor for human error. Instead we employ over 10+ custom systems developed in-house that we are constantly tuning and adjusting to ensure your UPC codes are perfect right from the start. If you have purchased and use many UPC codes on a frequent basis you understand the pitfalls and problems that can be seen when using many UPC codes.
Since we own the exclusive legal rights to the UPC codes that we sell, we spend the necessary time to provide only the highest quality UPC codes possible. This is a process that sometimes takes anywhere from weeks to months of work on our end prior to issuing the UPC codes for sale. If you want a trouble-free experience with your UPC codes, then look no further than to purchase your UPC codes from us.
The number of UPC codes that you will need to purchase will be dependent on 2 main factors. The first factor is how many UPC codes do you need right now? You will need 1 UPC code per product variation. What this means is that if your product varies in any way such as size, shape, color or any other factor, you’ll need 1 UPC code per product variation. To answer this question using an example we like to use T-shirts. Imagine that you own a T-shirt company and that you have 5 colors in 5 different sizes.
The answer to this example is 25 since 5 multiplied by 5 = 25 UPC codes. 5 different colored T-shirts in 5 different sizes are considered to be 25 different products. The second factor that you need to determine is how many products will you be considering adding to your inventory within the next 12 months. The reason for this is because we recommend purchasing the amount of UPC codes that you forsee using within the next 12 months.
The reason for this is because it is more cost effective to purchase a larger UPC package since the cost per each UPC code is less. While we make much more profit on smaller UPC code orders, we like to look out for our customers to help them obtain their UPC codes at the best prices.
In Short: You are technically paying for the licensing rights to be able to legally assign those UPC codes to your products. When you see a product for sale in a store, the UPC code on that product had to be purchased by the manufacturer in order to legally have the rights to that UPC code number. What you are technically paying for when you purchase UPC codes is the 12-digit UPC number itself. The traditional barcode image with the vertical lines that you see on products is called the barcode image.
The barcode image is generated from the 12 digit UPC code number. Each vertical line of a barcode image translates to a number from 0-9. When a cashier in a retail store goes to scan the barcode of a product, the barcode scanner is reading the vertical lines of the barcode image and converting those back into the UPC code number. Once this number is entered into the cashier’s computer, the main store database sends back the data such as the price and name of the product.
Without barcodes on products, imagine how long it would take to get through the checkout process? The invention of the UPC barcode has made the checkout process MUCH faster. Keep this in mind: The UPC code number (12 digits) is what you are paying for. The barcode graphics that you see on products is converted from the actual UPC code number. If you are caught illegally using a UPC number that doesn’t belong to you, you are opening up yourself/company to a lawsuit from the owner of that UPC code. UPC codes are licensed from either a UPC reseller or GS1.
We are asked on a daily basis from customers who are deciding on obtaining their UPC codes through GS1 or through us. The biggest factor to remember is that if you are planning on obtaining your UPC codes through GS1 is that they are “leasing” the UPC codes to you. When purchasing with GS1, you must continue paying your annual renewal fee or you will no longer have the rights to legally use those UPC codes. When purchasing with us, you own the UPC codes and there are NO renewal fees whatsoever.
If you are planning on purchasing UPC codes to put your products in physical retail stores you’ll also need master carton codes, also known as SCC-14 codes. Nearly every physical retail store will require for you to have a corresponding SCC-14 code for each product that you plan on selling in that retail store. Retail stores do not accept single items into their inventory unless it’s a large item such as a trampoline or a powerwheels car.
Therefore, you MUST have an SCC-14 code for the cases of products that are delivered to retail stores. Master carton or SCC-14 codes go on the outside cases of your products so they can be scanned into inventory in these stores.
The store database will keep the quantity that each one of your cases holds. Then when a store clerk scans in each case, it updates the store inventory with the new quantities. The SCC-14 master carton code is a code that is converted from your UPC code number. The SCC-14 goes on the case of products and inside the case are the individual products with the corresponding UPC code.
Is is important to understand that SCC-14 master carton codes work in conjunction with each other. Nearly ALL UPC resellers do not offer the ability to sell you SCC-14 master carton codes, which means you’ll need to purchase with a company like us who offers them. We offer an affordable service to convert your UPC code to the corresponding SCC-14 master carton code which also includes all digital artwork in vector EPS and JPEG file formats.